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2.8

I read a number of APMEX reviews before making my first purchase with them. One of those reviews was from another customer who had to return incorrect coins.

Incredibly, APMEX did the same to me on an order I placed just last week. I ordered a 1923d Saint Gaudens $20 gold double eagle coin priced at $2,195, and received a 1907 Indian $10 coin with a price of $1,095. The ripoff attempt is bad enough, but the return hassle is icing on the cake.

So the grading system, grade, year, denomination, and type of coin were all wrong. Assuming products are checked twice for accuracy (especially high dollar items), I'm left to assume two things: zero chance this order gets screwed up by accident; APMEX isn't as customer-focused as they lead us to believe.

Reason of review: Not as described/ advertised.

Location: Eden Prairie, Minnesota

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APMEX

We're familiar with this particular concern as it was reviewed internally given the nature of the error. It was a human error made by the person who pulled the order.

Then the error was compounded by the person who then packed it for shipment. Being human does not excuse the mistake. Even if we pick with a 99.7% accuracy, three items in 1,000 will be wrong and customers will be inconvenienced. How wrong really depends on why the puller pulled that item instead of the right one.

E-Commerce is very convenient, bringing things ordered from your office or couch to your front door.

Candidly, returns are a pain in comparison, regardless who your ordered from. Please don't feel we would make an error on purpose hoping you wouldn't bother with the return. If we screwed up, we'll get you the right thing.

With a satisfaction guarantee, it seems odd that anyone would feel what happened is something more sinister than an honest error. You can always get your money back from APMEX.

Guest

I have heard that APMEX has been going a different direction over the past few years. They used to have many knowledgeable numismatists on their staff.

Reliable sources state that many of these professionals have been let go in exchange for a more corporate approach. This means simply that as in all of corporate America, profits come first and customers come second---maybe.

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